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Sage, Rutty & Co., Inc.

● SEC registered since 1990CRD 3254SEC# 801-35917Rochester, NY
Export (members)
Reg. AUM
$3.46B
Employees
36
Accounts
8,163
Location
Rochester, NY

About Sage, Rutty & Co.

Sage Rutty & Co. is a full-service 401(k) advisor helping Western New York businesses with plan design, fiduciary oversight, and employee education. It aims to limit plan liabilities and empower HR teams through complete plan management.
Summary based on the firm’s website.

Sage, Rutty & Co., Inc. assets under management

Sage, Rutty & Co., Inc. operates as an SEC-registered investment adviser based in Rochester, NY. The firm has been registered since 1990. It reports $3.5 billion in regulatory assets under management and employs 36 people.

Sage, Rutty & Co., Inc. owners & executives

22 reported
NameTitleOwnershipSince
Audrey Weller HollyShareholder10-25%1999
Chelsea Leigh ConwayDirectorUnder 5%2024
Christopher Robert HollyShareholderUnder 5%2024
Connor B HollyFinancial Advisor, Shareholder, First Vice PresidentUnder 5%2021
Corinne Marie Dennis ControlChief Compliance OfficerUnder 5%2024
Curt Allen EhrlichSenior Vice President, Financial Advisor, ShareholderUnder 5%2003
Douglas Evans III ParkerDirector, Shareholder, Financial Advisor, Senior Vice President10-25%2006
James Paul Burke ControlSecretary, Vice President, ShareholderUnder 5%1996
Jared Foster HollyShareholderUnder 5%2022
Jessica Lauren HollyShareholderUnder 5%2022
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Frequently asked questions

How much does Sage, Rutty & Co., Inc. manage?

Sage, Rutty & Co., Inc. reports $3.5 billion in regulatory assets under management on its Form ADV.

How many employees does Sage, Rutty & Co., Inc. have?

Sage, Rutty & Co., Inc. reports 36 employees.

Where is Sage, Rutty & Co., Inc. located?

Sage, Rutty & Co., Inc. is based in Rochester, NY and has been SEC-registered since 1990.

Does Sage, Rutty & Co., Inc. disclose fund performance?

Sage, Rutty & Co., Inc. is not required to publicly disclose fund returns. Form ADV filings include assets, ownership, and service providers, shown above.

Contact & registration

Address100 Corporate Woods, Suite 300, Rochester, NY 14623
Phone585-232-3760
Fax866-902-0273
Office hours8:30 a.m. - 5:00 p.m.
SEC regionNew York Regional Office (NYRO)
CIK86172
Discloses disciplinary historyNo

Regulatory AUM

$3.46B▲ 15%
Mar '25 — $3.02BApr '25 — $3.02BMay '25 — $3.02BJun '25 — $3.02BJul '25 — $3.02BAug '25 — $3.02BSep '25 — $3.02BOct '25 — $3.02BNov '25 — $3.02BDec '25 — $3.02BJan '26 — $3.02BFeb '26 — $3.02BMar '26 — $3.46BApr '26 — $3.46BMay '26 — $3.46BJun '26 — $3.46BJul '26 — $3.46BAug '26 — $3.46BSep '26 — $3.46BOct '26 — $3.46B
Mar '25Form ADV, monthlyOct '26

How this firm compares

Regulatory AUMTop 16%
Larger than 84% of 16,389 advisers
EmployeesTop 15%
More than 85% of 16,799 advisers

Assets under management

$3.46Bregulatory AUM
Discretionary $1.8BNon-discretionary $1.66B